Ace & the Harmony is a unique fashion brand providing concepts for the next generation. The founders knew the type of clothing they wanted to produce and the concepts behind it, but needed assistance with developing and promoting the brand.
Initially, we created a distinctive tone of voice to provide a strong communication framework. Following this, we helped establishing a core brand concept relating to the perfectly imperfect nature of each child and the harmonising of past nostalgia with future potential.
Ace & the Harmony is a unique fashion brand providing concepts for the next generation. The founders knew the type of clothing they wanted to produce and the concepts behind it, but needed assistance with developing and promoting the brand.
To mitigate this, TaxHelper required assistance to build a solid brand foundation and identity. This effort aimed not only to reflect the brand’s legitimacy and value accurately but also to pave the way for the creation of a new website.
The new online platform was envisioned to align seamlessly with the revitalized brand identity while clearly conveying the brand’s unique value proposition to dispel misconceptions and foster trust among potential clients.
We assisted TaxHelper in crafting a concise, impactful sentence that could be used in every company pitch, effectively aligning with the brand's narrative. Following a comprehensive brand strategy, we developed a visual identity that exuded friendliness, expertise, and trustworthiness.
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Sabina Karlson
Hello@morphcollective.dk
